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{"is_any_tile":false,"sources":[{"source":"bm_sport_type","table_games":false,"bonus_types":false,"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":false,"sport_types":[1489],"live_streaming":false,"cash_out":false}]}

Football

{"is_any_tile":false,"sources":[{"source":"bm_sport_type","table_games":false,"bonus_types":false,"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":false,"sport_types":[1490],"live_streaming":false,"cash_out":false}]}

Tennis

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Darts

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Cricket

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Golf

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Horse Racing

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F1

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Boxing

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MMA

{"is_any_tile":true}

Any

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{"is_any_tile":false,"sources":[{"source":"live_streaming","table_games":false,"bonus_types":false,"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":false,"sport_types":false,"live_streaming":true,"cash_out":false}]}

Yes

{"is_any_tile":true}

No

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{"is_any_tile":false,"sources":[{"source":"cash_out","table_games":false,"bonus_types":false,"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":false,"sport_types":false,"live_streaming":false,"cash_out":true}]}

Cash Out

{"is_any_tile":true}

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{"is_any_tile":false,"sources":[{"source":"payment_method","table_games":false,"bonus_types":false,"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":39188,"sport_types":false,"live_streaming":false,"cash_out":false},{"source":"payment_method","table_games":false,"bonus_types":false,"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":34873,"sport_types":false,"live_streaming":false,"cash_out":false}]}

Debit card

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Paypal

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Neteller

{"is_any_tile":false,"sources":[{"source":"payment_method","table_games":false,"bonus_types":false,"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":39199,"sport_types":false,"live_streaming":false,"cash_out":false}]}

Skrill

{"is_any_tile":false,"sources":[{"source":"payment_method","table_games":false,"bonus_types":false,"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":39201,"sport_types":false,"live_streaming":false,"cash_out":false}]}

Apple Pay

{"is_any_tile":false,"sources":[{"source":"payment_method","table_games":false,"bonus_types":false,"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":39195,"sport_types":false,"live_streaming":false,"cash_out":false}]}

PaysafeCard

{"is_any_tile":false,"sources":[{"source":"payment_method","table_games":false,"bonus_types":false,"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":39200,"sport_types":false,"live_streaming":false,"cash_out":false},{"source":"payment_method","table_games":false,"bonus_types":false,"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":39885,"sport_types":false,"live_streaming":false,"cash_out":false}]}

Trustly

{"is_any_tile":false,"sources":[{"source":"payment_method","table_games":false,"bonus_types":false,"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":39203,"sport_types":false,"live_streaming":false,"cash_out":false}]}

MuchBetter

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{"is_any_tile":false,"sources":[{"source":"bmc_bonus_type","table_games":false,"bonus_types":[1271],"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":false,"sport_types":false,"live_streaming":false,"cash_out":false}]}

Deposit match

{"is_any_tile":false,"sources":[{"source":"bmc_bonus_type","table_games":false,"bonus_types":[1499],"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":false,"sport_types":false,"live_streaming":false,"cash_out":false}]}

Enhanced odds

{"is_any_tile":false,"sources":[{"source":"bmc_bonus_type","table_games":false,"bonus_types":[1500],"game_providers":false,"slots":false,"live_games":false,"is_live_dealer":false,"payment_methods":false,"sport_types":false,"live_streaming":false,"cash_out":false}]}

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Peter Addison
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All bookmakers worth their salt offer football betting, but not all of them do it in quite the same way. In this guide to the best football betting sites in the UK, with the UEFA Euro 2024 kicking off, we take a close look at what each one offers. We cover everything from the range of betting markets and promotional offers available to the quality of live streaming and customer service.

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[]
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Bet £10 Get £40 In Free Bets

15/12/23

Bet £10 Get £40 In Free Bets

  • Brand new bookie powered by established name
  • Odds boosts, weekly free bets & Golden Acca promo
  • Thousands of events/markets across UK sports & beyond
9.8
5 Stars
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1
New customers only. 7 days to place qualifying bet of £10+ at 1/1 (2.0) to receive 4 x £10 Free Bets: 1 x £10 Acca, 1 x £10 Horse Racing, 1 x £10 Football, 1 x £10 Bet Builder. 7 day expiry. Exclusions apply. Stake not returned. T&Cs apply. 18+ BeGambleAware.org.

Bet £10, Get £40

24/11/23

Bet £10, Get £40

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9.5
5 Stars
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25
18+ begambleaware.org. Spread betting losses can exceed deposit. Place a qualifying £10 fixed odds bet at odds of 1/2 or greater. Qualifying bet cannot be placed in-play or cashed out early. Free bet stakes not included in any winnings from the free fixed odds bets. Free bets expire in 28 days if unused.

Bet £10 Get £50 in Bonuses

29/11/23

Bet £10 Get £50 in Bonuses

  • BOG applies after 8am on race days
  • Includes selected international races
  • Available for horse racing & greyhounds
9.5
4.5 Stars
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BETFRED50
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New customers only. Register with BETFRED50. Deposit £10+ via debit card and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.

£35 Free Bet + 10 Free Spins

15/12/23

£35 Free Bet + 10 Free Spins

  • Free bet worth 5% of your total bets
  • Min odds of 6/4 needed
  • 1x free bet available daily
9.5
4.5 Stars
NO CODE REQUIRED
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19
We’ve enhanced our UK Sportsbook Welcome Offer. Get 50% Back as a Free Bet up to £35 (normally £25) plus 10 Free Spins! A minimum of 3 bets at odds of evens (2.00) or greater is required to qualify for the max free bet, which is based on 50% back of first day losses. Even if your account is up, a single £10 Bet at the minimum odds, secures a £5 Free Bet & 10 Free Spins. UK 18+T&C’s

Bet £10 & Get £30 in Free Bets for new customers at bet365

15/12/23

Bet £10 & Get £30 in Free Bets for new customers at bet365

  • All feature races eligible
  • Applies to win and each-way bets
  • Available to new and existing customers
9.4
5 Stars
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5
Registration required. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.

Bet £10, Get £30 in Free Bets

24/11/23

Bet £10, Get £30 in Free Bets

  • Regular price boosts
  • Good number of additional specials
  • Efficient mobile app available
9.8
5 Stars
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24
T&Cs apply. New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. 7 day expiry. Stake not returned. 18+ BeGambleAware.org.

Bet £20 and Get it Back if it Loses

15/12/23

Bet £20 and Get it Back if it Loses

  • Horse Racing specialist
  • Most trusted UK bookie
  • Frequent market based promotions
9.4
4.5 Stars
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YSKWEX
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13
Place your FIRST bet on any Sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is €/£20. Only deposits made using cards will qualify for this promotion. T&Cs apply

Bet £10, Get £20 In Free Bets

24/11/23

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  • One Of The Newest Bookies On The Market
  • Regular Price Boosts On Big Events
  • Live Horse Racing Streaming
9.7
5 Stars
NO CODE REQUIRED
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10
*New members. Offer not available 15/04/23. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from crediting (ex. E/Ws & Multiples), stakes not returned. Click here for Rules & Exclusions. Bet Responsibly. BeGambleAware.org. T&Cs apply 18+

Bet £10 Get £30 in Free Football Bet Builders

15/12/23

Bet £10 Get £30 in Free Football Bet Builders

  • Top UK sportsbook
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  • World's Biggest Betting Exchange
9.4
4.5 Stars
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New Customer offer. Place a min £10 bet on the Sportsbook on odds of min 1/2 (1.5), get £30 in Free Bets. Rewards valid for 30 days. SMS verification required. Only deposits via cards will qualify. T&Cs apply. Please Gamble Responsibly

Bet £10 Get £20 in Free Bets

24/11/23

Bet £10 Get £20 in Free Bets

  • Perfect for live football betting
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  • Stats and in-play graphics on most games
9.3
4 Stars
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6
*New members. Offer not available 15/04/23 £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex. E/Ws & Multiples), stakes not returned. Rules & Exclusions apply. Bet Responsibly. BeGambleAware.org. T&Cs apply, 18+

Top 10 Football Betting Websites

Let’s kick off by presenting our league table of the best football bookies as judged by the expert team here at Safe Betting Sites:

  1. BetMGM – Sleek football betting and a super Golden Goals promotion.
  2. Spreadex – The best betting site bar none for football spread betting.
  3. Betfred – Enjoy football betting on the move with one of the best apps around.
  4. QuinnBet – Regular enhanced odds and plenty of in-play football betting.
  5. Bet365 – Staggering football coverage and up to 70% bonus on accas.
  6. BetUK – The best football betting site for pre-packed bet builders.
  7. Paddy Power – Offers Power Price boosts, acca insurance and more.
  8. LiveScore Bet – Live streams make this site perfect for in-play betting.
  9. Betfair – The best site for odds boosts, which are offered every day.
  10. Virgin Bet – Generous offers for new and existing football bettors.

Detailed Reviews of the Best Football Betting Sites

The fight to be top for football bets is as fierce as any local derby you’ll ever get to see. That’s good news for football fans as it means the top football bookies battle to offer the best football odds, features and football betting offers. Here we’ll take a closer look at each of our 10 best football betting sites in the UK and highlight their various strengths.

1. BetMGM Football Betting

BetMGM is one of the newer football betting sites in the UK and is working hard to get up to speed. Its clean and elegant layout makes it easy to explore the huge range of leagues and matches that you can bet on. In-play betting is available on many games, and there’s plenty of live streaming, too.

Whether you’re betting at the main desktop site or using the BetMGM app, you’ll have access to all the football betting markets you could want. You can bet on everything from the full-time result to how many goals a particular player will score. Bet Builder and Pre-packs are also available.

BetMGM is among the UK's best betting sites

BetMGM really stands out as a top football betting website thanks to its free-to-play Golden Goals promotion. This gives you the chance to win up to £2 million by predicting six correct scores.

fa_shield-checkWhat we like:

  • Comprehensive football betting service
  • Free Golden Goals promotion with £2m jackpot
  • Bet Builder and player prop markets
  • Classy football betting website and app

fa_shield-closeWhat we don’t:

  • Occasionally missing some football betting odds
2. Spreadex Football Betting

Spreadex is special because it has both fixed odds and spread betting markets for football. You won’t find that kind of choice anywhere else, so if you’re someone who likes to bet in both types of markets, this is the place to be.

BetMGM is one of the UK's best football betting sites

The range of markets here is vast, and if live streaming about a match isn’t available, it will tell you where you can watch it elsewhere. Spreadex also has some of the best football betting odds, which is handy.

fa_shield-checkWhat we like:

  • The UK’s leading football spread betting sportsbook
  • Returns can be better than with fixed odds betting
  • Plenty of football markets
  • Easily place bets via the mobile betting app
  • Fixed football odds betting available too

fa_shield-closeWhat we don’t:

  • Limited regular promotions
  • Spread betting emphasis won’t suit everyone
3. Betfred Football Betting

A long-established UK bookie with a reputation for offering valuable promotions, Betfred is one of your best bets for football. Betfred football odds are competitive, and the site also offers in-play betting and enhanced football betting odds for multiples.

Betfred is one of the UK's top football betting sites

There’s a good selection of prop markets here, and a “PickYourPunt” bet builder allows you to combine several to make things even more interesting.

Another nice feature is the additional information that Betfred gives you about where to catch the live streams in your country. Check out our full sportsbook review for the latest Betfred welcome offer.

fa_shield-checkPros

  • Wide choice of football outright markets
  • Useful info on live streams
  • PickYourPunt Bet Builder alternative
  • One of the best mobile betting apps
  • Enhanced multiples available

fa_shield-closeCons

  • Layout of events and markets could be simpler
4. QuinnBet Football Betting

QuinnBet is a UK-based online sportsbook that operates with a United Kingdom Gambling Commission licence. It’s famous for being big on horse racing but also is among the strongest football bookmakers available.

Football bookie QuinnBet

QuinnBet has all the standard football betting markets you’d expect, such as correct score, BTTS and first goalscorer. In addition, it has a “Create-A-Bet” option that allows you to create same-game multiples. QuinnBet offers featured Create-A-Bet selections – which are pre-built bet builders – for those who don’t want to put one together for themselves.

Check out our in-depth QuinnBet review.

fa_shield-checkPros

  • Regular enhanced odds offers on football
  • Create-A-Bet on all major football matches
  • In play betting options a-plenty

fa_shield-closeCons

  • Too much emphasis on horse racing!
5. Bet365 Football Betting

The football coverage at bet365 is staggering – there is simply no other word for it. If there is any professional football match taking place anywhere in the world, you’ll be able to bet on it here.

Football betting at Bet365

One notable benefit of betting on football at bet365 is its ‘2-up’ policy. If you back a team to win and they go two goals up at any time, this bookie will settle your bet as a win immediately. That’s with no thought for what might or might not happen during the remainder of the game.

Your backed team could lose 2-6, and as long as they were 2-0 up at some stage, your bet would have already been settled as a winner. Find out more in our comprehensive Bet365 review.

fa_shield-checkPros

  • Your bet is a winner is your team goes two goals up
  • Outstanding array of potential football markets
  • Bet Builder and Bet Builder +
  • Easy to use site – unflashy and intuitive
  • Up to 70% bonus on football accas

fa_shield-closeCons

  • Unappealing site design
6. BetUK Football Betting

BetUK enters our list of the top 10 best football betting sites largely thanks to the depth of its offering on football matches. It’s common to find up to 100 different markets on a single match, and you have the option to fold many of them into bet builders. There are also pre-packed bet builders to choose from.

Football betting site BetUK

The in-play football betting offering is strong, with stats and real-time graphics being displayed as each match unfolds. BetUK also has one of the best betting apps around, and the mobile user experience is arguably even better than the desktop version. The welcome offer is Bet £10, Get £30 and you can find out more in our full BetUK review.

fa_shield-checkPros

  • Regular BetUK Specials
  • Great football betting app on mobile
  • Guaranteed a swift payout
  • Wagering on some bonuses is only 10x
  • Keep your eye on several games at once!

fa_shield-closeCons

  • Desktop layout makes some odds difficult to find
7. PaddyPower Football Betting

PaddyPower remains a top site for football betting mainly because of its ‘Power Price’ boosts. These are specific bets where the football odds are boosted to make them more appealing. When you are placing your bet on a football match at PaddyPower it is always worth checking the Power Price options to see precisely what is available.

Football betting at Paddy Power

A strong feature here is the display of the “Most Popular Accas”. This lets you see football accumulators backed by other fans. Of course, Paddy Power has all the other features you’d expect from a top football betting site, such as Bet Builders, in-play markets and outrights. The Paddy Power welcome bonus is cash back as a Free Bet on losing bets up to £20.

fa_shield-checkPros

  • ‘Power Price’ boosts on tailored football bets
  • Most Popular Accas reveal how others are betting
  • Best odds guaranteed on all football markets
  • Extensive market coverage of global leagues
  • Live play betting is available at all times
  • Test your betting skill with ‘Beat the Drop’

fa_shield-closeCons

  • Paddy’s sense of humour isn’t for everyone
8. LiveScore Bet Football Betting

Once heralded as one of the best new football betting sites around, LiveScore Bet is now a well-established favourite. This is a bookmaker that is always striving to improve its features wherever possible, and today it offers everything from Price Boosts and Match Specials to useful stats that can help you make more informed wagering decisions.

Football betting at LiveScore Bet

LiveScore Bet provides a really strong football betting experience, particularly on mobile. Its live audio and live video streams of many matches make it a particularly good venue for in-play football betting.

The LiveScore Bet welcome offer is Bet £10, Get £20 in Free Bets.

fa_shield-checkPros

  • Provides statistics and where to watch matches
  • Live audio and video on many football games
  • Built for a seamless mobile experience
  • Free-to-play daily “Squads” game

fa_shield-closeCons

  • Layout does not suit football betting site on desktop
9. Betfair Football Betting

Betfair’s sportsbook is a more fan-friendly experience than its exchange betting sister, which can be somewhat daunting at first. The sportsbook features here are similar to what you’d find at other top football betting sites. That means you can enjoy Odds Boosts, early payouts, and more.

Football betting at Betfair sportsbook

There are plenty of football betting markets to explore here, and you can combine multiple outcomes into your own bet with an #OddsOnThat feature. All you have to do is send a tweet on X to @Betfair with the details of your proposed bet, and the team will give you odds for it.

The Betfair welcome offer is Bet £10, Get £30 in Free Bets.

fa_shield-checkPros

  • Football bets paid out at 90 minutes
  • #OddsOnThat gives you tailor-made prices
  • Daily featured odds boosts
  • Quickly build accas using market type filter
  • Strong football odds on all matches

fa_shield-closeCons

  • Exchange-inspired layout can be overwhelming
10. VirginBet Football Betting

You might notice a similarity between Virgin Bet and LiveScore Bet. That’s no coincidence because both sites are powered by the same platform. Unsurprisingly that makes Virgin Bet another one of the best football bookmakers for mobile users, and it provides a great experience for anyone who enjoys live betting.

Football betting at Virgin Bet

Virgin Bet is generous with its offers for both new and existing customers, making it ideal for fans looking for a new football betting site to try. The current welcome offer is Bet £10, Get £20 and you can see the latest Virgin Bet bonus code and promotion details in our full review.

fa_shield-checkPros

  • Great for live football betting
  • Ideal for fans preferring to bet on mobile or app
  • Strong new and existing customer bonuses 

fa_shield-closeCons

  • Desktop experience is less user-friendly

How We Review UK Football Betting Sites

When assessing betting sites of any kind we largely adopt the approach outlined on our How We Rate Bookmakers page. That said, the main things that we looked for when assessing and ranking the best bookies for football were as follows:

  • Football Markets Available

    Any site that wants to offer football punters the best experience must offer a range of markets across a wide variety of leagues. When selecting our top football betting sites UK, we’ve chosen those that have gone the extra mile in their range of markets, offering both old and new UK customers a plethora of choices, as opposed to limiting players to the traditional markets. In the UK of course, the majority of football sports bets will be placed on the EPL, with the three EFL leagues a close second. Sites should not just limit themselves to UK football though. The best online football betting sites should provide access to the major European leagues such as the Bundesliga, La Liga and Serie A, as well as global leagues, youth matches and women’s football.

  • Promotions and Free Bets

    Nowadays, football betting sites that do not offer consistently strong bonuses get left behind. From sign-up betting offers to daily bonuses and the latest football betting competitive odds boosts, we look at what is out there and select those firms that have the most to offer. We are not fooled by the notion that ‘biggest is best’ though. We like deals that are simple and give us a fair chance of coming out on top. Acca insurance deals are a good one, too.

  • Enhanced Odds

    The price being offered about an outcome is often a decisive factor when placing a bet, so it is important to find bookmakers who consistently offer the best odds. Our top football bookmakers offer the best odds guaranteed on a wide variety of football matches. Even better are sites that offer enhanced odds deals which give you a bigger payout if you bet on a team winning a specific event.

  • Cash Out

    The ability to cash out should be a staple offering at any leading betting site. For the uninitiated, cash out is where you take out your winnings from an event you’ve bet on before the event has been completed – albeit at reduced odds. This is ideal if you’ve made a high-odds bet that’s currently doing well, but you don’t think it’s going to last the distance. We review all sites’ cash-out offers including the ratio by which they reduce the odds in relation to the time remaining.

  • Live Streaming

    You are not going to be able to watch Premier League or EFL matches at any UK football betting site due to domestic broadcasting deals. However, the leading sites will offer live streaming of the top European Leagues and matches from further afield. Successful UK-based sports bettors don’t limit their betting to EPL/EFL games only and will seek out profitable bets from all global leagues.

  • Bet Builders

    If you want to power up your profits then combining bets is the way to go. True, the more single bets you chain together, the more likely you are to lose, but if you find a happy balance between acca-size and risk your profits could soar. And if you do land a completed acca you could make some serious money. Bet Builders are tools where you can define and combine bets that give you the maximum chance of winning big.

  • Asian Handicap

    Asian handicaps are an increasingly popular type of market that football experts can use to maximise their potential profits. Asian handicaps level the playing field between the two sides in any game by awarding the underdogs an artificial lead while also eliminating the possibility of a draw.

  • Security, Safety & Licensing

    Obviously, we make sure that any site we point you towards is in the possession of the proper UKGC licence. We also check reviews and independent testimonials to make sure that any site we promote has a decent record for keeping all customer details safe and championing responsible gambling practices.

  • Mobile Betting Experience

    Let’s face it, we do the majority of what we do over the internet these days by using our mobile devices. All sports betting sites in the UK now provide mobile versions of themselves, some via bespoke betting apps and others via mobile-optimised versions of their sites that can be viewed in a mobile browser. No matter the method used, we review the mobile experience at all our promoted sites. We look for uncluttered sites that make the betting process via mobile simple and convenient.

  • Payment Methods and Withdrawal Speed

    While it’s a given that every single betting site in the UK offers payments via debit cards, we like sites that offer as many convenient payment methods as possible. Credit card payments are not available at betting sites in the UK by law, but there are plenty of other alternatives, including eWallets, GooglePay, ApplePay and more. Not everyone wants to connect their debit card to a sports betting site, so we like to see sites that offer their customers a number of alternatives. We also look at typical withdrawal times and favour those sites that allow us to get hold of our winnings most efficiently.

  • Customer Support

    Last, but not least, we look at what kind of customer support is in place for anyone who needs help or assistance. The best football gambling sites will provide around-the-clock support via Live Chat, and the team members will be friendly and efficient. If we’re also given the option to obtain support via email and/or telephone, that’s even better.

Football Betting Sites Compared Based on Key Features

Here, at a glance, are the most important features of the best football betting sites and which of the entries in our top 10 list have them.

Sportsbook Live Betting Live Streaming Handicap Betting Cashout Bet Builder Acca Insurance
BetMGM fa_shield fa_shield fa_shield fa_shield fa_shield fa_shield-close
Spreadex fa_shield fa_shield fa_shield fa_shield fa_shield fa_shield-close
Betfred fa_shield fa_shield fa_shield fa_shield fa_shield fa_shield
QuinnBet fa_shield fa_shield-close fa_shield fa_shield fa_shield-close fa_shield-close
Bet365 fa_shield fa_shield fa_shield fa_shield fa_shield fa_shield
BetUK fa_shield fa_shield-close fa_shield fa_shield fa_shield-close fa_shield-close
PaddyPower fa_shield fa_shield fa_shield fa_shield fa_shield fa_shield
LiveScore Bet fa_shield fa_shield fa_shield fa_shield fa_shield fa_shield-close
Betfair fa_shield fa_shield fa_shield fa_shield fa_shield fa_shield-close
Virgin Bet fa_shield fa_shield fa_shield fa_shield fa_shield fa_shield-close

How to Sign Up to Football Betting Sites

Registering on a football betting site is straightforward. If you’ve ever signed up for any online service (gambling-related or not), you’ll find the process familiar. Here are the steps:

  1. Complete the registration form: Start by filling out the registration form. This typically requires personal details, and some sites may ask for additional information.
  2. Email verification: After submitting the form, you’ll receive a verification email. Click on the provided link to confirm your email address.
  3. Account funding: Next, link your preferred payment method, such as a debit card or another accepted alternative.
  4. Identity verification: Some sites may require you to verify your identity for security purposes. This could involve uploading copies of documents such as your passport and a recent utility bill.
  5. Place your bet: With registration complete, you’re all set! Browse the available markets, select an event, click on your desired odds to add the bet to your slip, choose your stake, and place your bet.

How to Bet on Football: Football Betting Tips & Strategy

Not sure how to bet on football online? Using the leading betting websites is a good starting point, as you’re guaranteed the best football betting odds and bigger payouts for your successful football betting predictions. If you want to make money betting on football though, successful football betting systems are the way forward.

Here are our top tips to use at the best football betting sites in the UK:

Value Football Betting

The best way to make money with football betting is via value football betting. This is where you bet on the value of the bet as opposed to the price. Sports betting companies do not always get it right, and assessing bets that have added value is a skill that successful footballer bettors develop.

Finding value bets takes time and effort, but the more you know about football and football betting, the easier they will become to spot.

Jamie Clark profile-image
Jamie Clark

Pro Tip: There are Two Approaches to Value Betting

You can either look at specific games in search of value betting opportunities or take a longer term view and put bets on that last for the entire season. The path you choose depends on your level of patience and when you want to see your return on investment (ROI).

Football Handicap Betting

If you enjoy betting on the actual score of football matches (which is extremely hard to get right) you are probably going to be more successful with handicap betting. Handicap betting is a way of predicting the margin of victory between two teams, and usually generates better odds and therefore potentially better winnings.

James Fuller profile-image
James Fuller

Advice from our Betting Expert: When to Use Handicap Betting

Generally speaking, this form of wager is used in order to gain increased value when betting on favourites. In theory, the greater the handicap given, the greater the potential earnings will be.

You can make money with football betting with a greater chance of success if you choose handicap betting over correct score or winning margin betting, and indeed even 1×2 betting itself.

Live Football Betting

Live betting on football means wagering while the match is being played. This can often give you better odds than you might get before the match. For example, if the odds of a goal being scored in the first half were 1.30 prior to the match starting, they might be 1.80 after thirty minutes of play.

James Fuller profile-image
James Fuller

Pro Tip: Consider Betting on a Comeback

If the pre-match favourites concede a goal before the opposing team, it could be worth quickly backing them to come back to win. The best teams are at the top of the table for a reason. However, they are not immune to conceding.

Genuine football experts (and in particular, followers of a particular team) can often end up well in profit because of live football betting.

Explore New Betting Markets

Football betting in the UK is big business, and bookmakers are always keen to dream up new markets to entertain the masses. It can often be worth exploring the full range of markets on offer to make sure that you’re betting on those that are best suited to your forecasting skills and temperament. Also make a habit of checking out any new markets that are being offered by your favourite bookmakers because they just might enable you to take a similarly new approach to landing winning bets.

Try Out Different Bookmakers

This tip is similar to the previous one, but here we’re advising you to check out all of the bookmakers that you have access to. You might be a big fan of Betfred football betting, but if you always bet with that particular bookie you could be missing out on opportunities that are available elsewhere. Don’t be afraid of signing up with several alternative betting sites and exploring what they have to offer. You could find that one is the best site for football accumulators and that another has superior football enhanced odds. In this case, you could use both sites as your needs determine.

Virtual Football Betting

Virtual football is software-based soccer where games only last 90 seconds or so. That’s because you only see the virtual video highlights, not the full game. Just as good is the fact that there’s only a 90-second wait until the next match.

With most virtual games you can only bet on 1×2, but at some sites – such as William Hill – you can bet on the correct score, total goals scored, BTTS and more.

One advantage of betting on virtual football is that it lets you learn how some of the main markets work in a matter of minutes. It’s also very entertaining. Just bear in mind that these are games of chance, not skill, so using serious stakes isn’t recommended. You’re more likely to make money betting on football by betting on actual matches, not virtual ones.

Spread Betting on Football

Spread betting is a more complicated approach to football betting. We recommend you use Spreadex for football spread betting, and to read the football betting guide that they have made available to their customers.

With spread betting, the more right or wrong you are about a particular prediction, the more you will win or lose. You can limit potential losses, but doing so will also limit your potential wins. Read our in-depth guide to spread betting and give it a try when you’re succeeding so often in regular markets that it’s beginning to bore you.

A Guide to Football Betting Markets

At its core, football betting is simple: you predict the outcome of a match. Every match, regardless of extra time or penalties, will culminate in one of three results: a win for Team A, a win for Team B, or a draw. This fundamental football bet type is known as the ‘1X2’ market, where ‘1’ signifies a home win, ‘2’ an away win, and ‘X’ represents a draw. Despite the myriad betting choices for each game, the ‘1X2’ market still attracts the lion’s share of wagers.

But the world of football betting extends far beyond just predicting match outcomes. For those deeply versed in the sport, a wealth of betting opportunities awaits, allowing you to leverage your football knowledge for potential gains when placing football bets.

Football bet 1X2

This is the most basic bet possible. Let’s imagine that Real Madrid are playing Barcelona at the Bernabeu. Your choices here would be ‘1’ (Real Madrid as the home team to win), ‘X’ (a draw), or ‘2’ (Barcelona as the away team to win).

You need to be careful with knockout (i.e. cup) matches. Some sportsbooks will declare the result to be over after 90 minutes (which includes time added on by the referee for stoppages). If the game goes to extra time and even penalties, then as far as the sportsbook is concerned, those minutes won’t count! If a game is tied at 1-1 at the end of full time then the result is a draw, even if the game goes on and a team wins it in extra time or via penalties. Check out our guide to what 1×2 means in betting.

Both Teams to Score (BTTS Yes/No)

With BTTS ‘Yes’ you are betting on both teams to have scored at least one goal by the end of full-time. If either side fails to score, or if the game ends goalless, then your bet is a losing one. With BTTS ‘No’, you are betting on the exact opposite – that one team will keep a clean sheet or that the game will end 0-0.

BTTS ‘Yes’ is good when two high-scoring teams with leaky defences are playing each other. BTTS ‘No’ is good when two low-scoring teams with tight defences are playing each other. Read our guide for more information on both teams to score in betting.

Over/Under 2.5

In the Over/Under 2.5 goals market you can bet on the total number of goals that both sides playing a match will score. You’ll be offered a price for under 2.5 goals (0, 1 or 2 goals in total) or over 2.5 goals (3 goals or more). It doesn’t matter which teams score the goals – Liverpool beating Everton 3-2 is five goals, and Leicester City beating Crystal Palace 5-0 is five goals.

Again, take care with the ’90 minute’ rule for games with the potential to go to extra time. In such games, goals scored in extra time do not contribute to the over/under total. Penalties in a penalty shoot-out certainly never do!

Double Chance

Why have one chance when you can have two? The Double Chance bet is a mystery to some, but it’s a very simple bet. It’s an extension of our old friend the ‘1X2’ bet, except that you are combining two of the possible outcomes.

Say Chelsea are playing Arsenal. You can bet on Chelsea to win or draw, Arsenal to win or draw, or even Chelsea or Arsenal to win. What you are actually betting on is one of the three possible outcomes not happening (respectively, Chelsea losing, Arsenal losing or a draw).

You’re tired of hearing us explaining this, but Double Chance bets are usually settled at the end of 90 minutes. What happens in extra time or penalties may not count.

Draw No Bet

If you come from America then you will know all about how they hate draws, or ‘ties’ as they call them. Baseball games will keep going until someone wins, and the MLB record is 26 innings as opposed to the usual 9 (and even then the game ended tied as it was too dark to play, this being 1920).

You can pretend you have the American disdain for the tie by using the ‘draw no bet’ or ‘DNB’ option. Your options are to bet on Team A to win or on Team B to win. You cannot bet on a draw. If the game you bet on does end in a draw, then you get your stake back.

First Goalscorer

A simple one this – you bet on the first goalscorer in a match. If your chosen player scores the first goal of the game (not just the first goal for his side) then your bet is a winning one. As usual, only goals scored during normal play count. If a game is goalless going into extra time, then all such bets lose. One more thing to bear in mind is that own goals don’t usually count.

Anytime Goalscorer

This is similar to the first goalscorer market, but here the player you back must score a goal at any time during the game in order for your bet to be a winner. Again, own goals do not count, neither do goals scored in extra time and definitely not during a penalty shoot-out.

One thing to note – since the introduction of VAR some online bookies will pay on an ‘anytime goalscorer’ bet if your backed player scores a goal that is awarded by the match referee but subsequently ruled out by VAR.

Last Goalscorer

Just like the two bets above except that you are betting on the player who will score the final goal of the game. Own goals do not count, and neither do goals scored in any played periods of extra time or penalty shootouts.

Correct Score

Usually considered one of the most difficult bets to get right, the correct score bet can pay real dividends if you have a real ‘hunch’ about a game. Go to the match tab on any football game and a range of correct scores will be available, with prices attached to each. You’ll note that the prices are usually generous because it’s such a difficult aspect of a game to get right.

If the score you think’s going to happen isn’t available, then contact the online bookies directly. Note that for knockout matches such as those in the UCL, the ‘correct score’ is typically the score before any extra time is played, if extra time is necessary.

Half-Time/Full-Time

A bet on the ‘result’ at half-time, coupled with the actual final result (not including any extra time if it’s a knockout match). There are three possible half-time ‘results’ (home/draw/away) and three possible full-time results (home/draw/away), making a total of nine possible outcomes.

If you are feeling adventurous you can also predict the exact score at half-time and couple it with the exact full-time score (not including any extra time). The returns will be high if you get it right.

Goal Line

This is a bet that’s popular in North American markets, and it’s now becoming more common here in the UK. It involves betting that there will be over or under a certain number of goals.

For example, if the Goal Line value is 3.0, you can bet on there being over 3.0 goals or under 3.0 goals in the game. This is the total number of goals that both sides score. In this case, the site will return your bet if the teams score three goals in total.

A range of Goal Line values will usually be available, from 0.5 all the way up to 5.0.

Popular Football Leagues and Championships to Bet On

In today’s ever-accessible world of online betting, punters can bet on leagues from all around the globe. Here are some of the most popular football leagues and competitions you can bet on at UK betting sites.

Best Football Leagues

Premier League

The Premier League is England’s highest professional football league, so it’s no surprise that EPL football betting is most popular with punters. The season runs from August to May, and 20 football clubs are involved, including Manchester United, Liverpool, Arsenal and Chelsea.

Professional football teams that haven’t reached the heady heights of the Premier League play in the EFL Championship, League One and League Two. Some key competitions in the English football scene include the FA Cup, the Football League Cup, and the EFL Trophy.

Serie A

This is Italy’s equivalent to the Premier League, and it is similarly contested by 20 teams including Juventus, Lazio, Inter and Milan. Teams that are relegated from this league go down to Serie B, which is also covered by most football betting sites. Betting is also available for the Coppa Italia, which is an annual knockout cup competition similar to our own FA Cup.

La Liga

The top domestic football league in Spain, La Liga (aka Primera Liga) is the home of teams like Barcelona, Real Madrid, Atletico Madrid and Valencia. The second division is La Liga Segunda. You can bet on both leagues with ease at UK bookmakers, as well as on the Copa del Ray tournament.

Bundesliga

The Bundesliga – in case you haven’t already guessed – is the top professional football league in Germany. It’s contested by 18 teams, including Bayern Munich, Borussia Dortmund, Beyer Leverkusen and VfB Stuttgart. You’ll see it listed as Bundesliga I at many betting sites, with Bundesliga II being the second division. The cup competition in Germany is the DFB-Pokal or German Cup.

Ligue 1

Ligue 1 is the highest professional league in France. Like the Bundesliga in Germany, it sees 18 teams compete for supremacy. Teams include Paris Saint-Germain, Lyon, Monaco and Marseille. Ligue 2 is the second division, and if you want to bet on the domestic cup competition, you need to look for the Coupe de France, also known as the French Cup or the France Cup.

Champions League

The UEFA Champions League (UCL) is an annual competition between the top professional football teams in Europe. This is where teams like Manchester City, Real Madrid, Paris Saint-Germain and Bayern Munich play each other to determine which of them is the best of the best. The final match of the tournament is normally held at the end of May or in early June.

Other Domestic Competitions

We haven’t mentioned Scotland yet, but you can also bet on the Scotland Premiership, as well as the Championship, League One and League Two. Scotland also has its own FA Cup and a Scottish League Cup.

Outside of the top five European countries, leagues that are also popular among football bettors in the UK are Eredivisie in Holland, MLS in the USA, Jupiler League in Belgium, Primeira Liga in Portugal, and Super Lig in Turkey, as well as the each of the top divisions in Denmark, Sweden and Norway. According to Bitcoin Magazine’s article titled “Casino’s zonder Cruks“, football betting is one of the most popular gambling formats in the Netherlands as well.

Other European Football Competitions

The UEFA European Championship, UEFA Nations League, UEFA Europa League and the UEFA Europa Conference League are other European football competitions that provide plenty of betting opportunities. You can bet on everything from the outright winner to the stage at which a particular team will be eliminated. Of course, match-by-match betting is also available.

Other International Competitions

All football-playing countries in the world have a national football team, and there is a range of international team tournaments that football bettors can enjoy watching and placing wagers upon. The most famous is the FIFA World Cup, which takes place every four years.

Which Bookmaker has the Best Football Odds?

Many sites claim they have the ‘best odds guaranteed’ when it comes to football betting and all types of sports betting, but what does this mean? It means that if your winning bet had more competitive odds at a different site, you can contact your sports book and claim the difference.

The following sites all adhere to the ‘Best Odds Guaranteed’ mantra:

  • Bet365
  • BetVictor
  • Betway
  • Paddy Power
  • BoyleSports
  • Betfred
  • Betfair
  • Parimatch

The bookies are not always right (we’ll never forget that they offered odds of 5,000/1 about Leicester City winning the 2015/16 EPL) but they are right more often than not. It’s also worth noting that you might get better odds at sports betting exchanges rather than sportsbooks, as such sites make money from commissions and not from losing bets.

Check out our guide to find out more about how betting odds are calculated.

Football Betting Offers

All online football betting sites are in fierce competition with each other to attract and retain customers. A key way in which they do that is by making various offers available to anyone who bets with them. Here is a quick rundown of the most popular football betting promotions you’ll encounter.

Welcome Bonus

One offer you’ll find at all betting sites is some kind of welcome offer for new customers. This acts as an incentive to get people to sign up with the football betting site and start wagering. The welcome offer bonus might match your first deposit with the same amount of bonus cash. For example, if you make a first deposit of £30, the football bookie might hand you £30 in bonus cash too. There are always minimums and maximums for this kind of offer.

Usually, bonus cash cannot be withdrawn but only used for wagering purposes. You may have to meet wagering requirements too, and if a bet made with bonus cash wins, you will only collect the profit. The stake itself won’t be returned. Check the terms and conditions of any offer you are considering so that you’re aware of what you need to do and how to max out your options.

Free Bets

Free sports bets are also very common. Here you will usually be given free bets when you make a first qualifying wager with your own money. For example, you might be given £30 in free bets when you deposit and wager £10 at odds of 1/1 or bigger.

Free football bets can be awarded for a single wager, or you might be given a bundle of several smaller bets that you can use separately. There may also be rules about the minimum odds you can use your free bets on. As before, be sure to check the terms and conditions.

Some sites simply offer a risk-free bet. In this case, you’ll have to make a deposit and bet with your own money. But if your first bet loses, your stake will be refunded either as bonus cash or as free bets.

Cashback on Losses

This offer is designed to give you a partial safety net when you first start betting at a site. It typically works by promising to refund a percentage of any losses you’re nursing at the end of your first day of betting, up to a stated maximum. For example, you might be offered 50% of your first-day losses back, up to a maximum of £25.

Such cashback refunds are normally awarded as free bets. As always, terms and conditions will apply, so be sure to check those out beforehand.

Double the Odds

Another offer that you might come across, although it’s less common than the others we’ve highlighted, is Double the Odds. With this promotion, your first qualifying bet at a site offering this deal will be settled at double the normal odds if it wins. However, you won’t receive double the payout in cash when you win football bets with this deal. Instead, the extra returns you get from this bet will be paid as free bets.

Don’t forget to check out the best football betting offers available to the UK punters

Bottom Line

To summarise, there is no shortage of UK football betting sites, but you can’t assume that all sites are equal. The ten that we’ve highlighted above stand out in terms of the betting on football that they offer. They’re also the best betting sites for football when it comes to safety and security, which is always important. BetMGM is our current favourite for best football bookie thanks to its great range of markets, attractive welcome offer, best odds for football and Golden Goals promotion.

Our Choice For Best Football Betting Site

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15/12/23

Bet £10 Get £40 In Free Bets

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  • Odds boosts, weekly free bets & Golden Acca promo
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New customers only. 7 days to place qualifying bet of £10+ at 1/1 (2.0) to receive 4 x £10 Free Bets: 1 x £10 Acca, 1 x £10 Horse Racing, 1 x £10 Football, 1 x £10 Bet Builder. 7 day expiry. Exclusions apply. Stake not returned. T&Cs apply. 18+ BeGambleAware.org.

Licence and Safety

You are of course free to completely ignore all our recommendations and strike out alone when it comes to finding the best betting sites for football in the UK. We do have one recommendation though – stick to sites that are properly licenced. If you use a site in the UK which does not have a license from the UK Gambling Commission, you’re asking for trouble.

Finally, remember to stay safe by betting in a responsible manner. If you find that your gambling is getting out of hand, don’t be slow in reaching out for help from any of the organisations listed below:

FAQs

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Peter Addison

A vastly experienced sports betting specialist, Peter joined SafeBettingSites in 2021 as a sports editor. Peter has been focusing on the iGaming realm since 2013, and had written millions of words on all aspects of online casino play and sports betting since then. His articles have been featured in numerous high-profile online publications. When not writing, Peter can be found playing his electric guitar. He is such a talented guitarist that his next-door neighbours often join in, adding percussion by banging loudly on the walls.

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